I never upsell but analyze: when should I upsell? Map the upsell timing: during initial sale, after delivery, at renewal. Calculate: if I systematically offered upsell, what's the average order value increase? Show me the upsell timing: make additional offers at these points. Give me the upsell playbook: offer these upsells at these times. Include: what additional offers I should make to clients, when to upsell without being pushy, and whether I'm leaving money on table by not upselling.