I get results but analyze: am I documenting them? Map my client results: what wins am I not showcasing? Calculate: if I systematically documented every result, would social proof increase? Show me the documentation system: track these metrics, showcase like this. Give me the results showcase playbook: document during, showcase after. Include: what results I'm letting go undocumented, how to get permission to showcase, and whether lack of showcased results is hurting new sales.